Emerging trends in the Chinese fresh produce market
05/23/2024

Emerging trends in the Chinese fresh produce market

05/23/2024

Chinese fresh produce market has seen a surge in demand for premium fruitsIn recent years, the Chinese fresh produce market has seen a surge in demand for premium fruits and vegetables. This trend can be attributed to the increasing disposable income of Chinese consumers, as well as a growing awareness of the health benefits of consuming fresh produce

Fruit industry exporters to tap into lucrative Chinese market

As a result, there are numerous opportunities for fresh fruit and vegetable growers, small and middle-sized fruit farm owners, fruit industry exporters to tap into this lucrative market in China. Look at this recent report from© FreshPlaza

New Zealand's PiqaBoo® pears arrive in China. The first of the New Zealand grown PiqaBoo® Pears arrived in China last week. "Demand and excitement continue to grow as more and more consumers get a taste of this beautiful and delicious pear. Volumes are increasing year by year and licensees are excited to continue to develop the market for this variety," said Amanda Lyon, PiqaBoo® Brand Manager. "There is a very exciting future ahead for this unique fruit." The first arrival in China is of one container, with more containers due end April/early May...…. See more from New Zealand's PiqaBoo® pears arrive in China © FreshPlaza or visit PiqaBoo®. Prevar

One emerging trend in the Chinese fresh produce market is the demand for organic and sustainably grown fruits

Chinese fresh produce market demands for organic and sustainably grown fruits

One emerging trend in the Chinese fresh produce market is the demand for organic and sustainably grown fruits and vegetables. Chinese consumers are becoming more conscious of food safety and environmental issues, leading to an increased interest in organic and sustainably produced products. This presents an opportunity for growers and businesses that prioritize sustainable farming practices to differentiate themselves in the market and attract environmentally conscious consumers..... look at this recent reporting from FreshPlaza

South African avocado industry preparing to start first shipments to India, Japan, and China

South African avocados have in the space of eight months gained market access to potentially reach over 2.5 billion people across India, China, and Japan. ...this year remain for the last verification visits by for instance Chinese officials to take place in mid-June. Shortly thereafter, official shipments will start.

Derek Donkin, CEO of the South African Subtropical Growers' Association (Subtrop), says they are busy finalizing the last details on the ground to be able to send the fruit. "We got new market access to China in August last year when the protocol was signed. Now we are waiting for the final Chinese inspection scheduled to take place in mid-June. Thereafter, we expect to send the first shipment of avocados."

While the actual export of avocados to China will come towards the end of the South African season, Donkin believes as with all new markets it will be gradually developed... China is a market that is growing....the potential there is immense and the South African avocado industry will tap into future growth in China...…See more from © FreshPlaza or visit Subtrop/SAAGA

Overall, the Chinese fresh produce market offers numerous opportunities for growers, small and middle-sized local fruit farm owners, fresh produce ranchers, and agricultural products exporters. By staying informed about emerging trends, such as the demand for organic and sustainably grown products, the rise of e-commerce, and the government's food safety regulations, businesses can position themselves for success in this rapidly growing market. With the right strategies and a focus on quality and innovation, exporters of premium fresh fruits and vegetables can thrive in the Chinese market and establish themselves as trusted suppliers of high-quality produce food safety and quality standards are also influencing the fresh produce marketproduce.

The rise of e-commerce and online sales is shaping the Chinese fresh produce market

Another trend that is shaping the Chinese fresh produce market is the rise of e-commerce and online sales. With the increasing popularity of online shopping in China, many consumers are turning to e-commerce platforms to purchase fresh fruits and vegetables. This presents an opportunity for exporters to reach a wider audience and increase their sales by partnering with online retailers or setting up their own e-commerce channels..... Look at this update reporting from China.org.cn business

China's fruit imports from Mekong countries hit $10.7 billion in 2023. China's imports of fruits from five Mekong River countries reached $10.68 billion in 2023, representing 60 percent of its total fruit imports. This information was disclosed by Guo Libin, the Party chief of the Foreign Economic Cooperation Center under the Ministry of Agriculture and Rural Affairs, during the Lancang-Mekong Fruit Industry Development Workshop in Guangzhou. Fruits such as durians, mangoes, bananas, longans, mangosteens, and coconuts from these countries, alongside other Southeast Asian nations, have found popularity in China......See more from China.org.cn business

In addition, China’s 618 shopping festival: Alibaba touts early sales after withholding data last year, a sign of brighter outlook. Alibaba Group Holding and other e-commerce operators have released encouraging early sales data from their midyear 618 promotions—China’s biggest shopping season after Singles’ Day, and a bellwether of consumer sentiment in the world’s second-largest economy.

Alibaba Group Holding and other e-commerce operators sold more than 1.5 billion yuan worth of products on the Alibaba platforms an hour after the event began, outcompeting its Chinese rivals, according to Taobao and Tmall.

In fact, Chinese fresh produce market continuing expanding significantly contributes to cooperation in development and trade with other countries. Direct exporting their fresh produces to China, stimulates China e-commerce and online sales fresh produces rising up, which is shaping the Chinese fresh produce market e-sales continuing growing.

Emerging trends in the Chinese fresh produce market

To improve food safety standards is also influencing fresh produce China market

Additionally, the Chinese government's efforts to improve food safety and quality standards are also influencing the fresh produce market. In recent years, the Chinese government has implemented stricter regulations and standards for imported fruits and vegetables, to protect consumers from foodborne illnesses and ensure the quality of imported products. For example, Hungarian fresh cherries that meet relevant requirements... that welcoming by China import..... Look at this recent reporting from ECNS

China's General Administration of Customs (GAC) announced on Friday that it has allowed, effective immediately, the import of Hungarian fresh cherries that meet relevant requirements... As China's imports of fresh cherries jump significantly, it is expected that Hungarian fresh cherries will gradually claim a foothold in the fast-growing Chinese market, an industry insider said.

Last year, China's cherry trade reached 351,200 tons, up 77.69 percent from the reading in 2019, data from Chinese research firm Zhiyan Consultancy showed. Among which, China imported 348,100 tons of fresh cherries. And the country roughly consumes 22.7 percent of the global cherry output in 2022, the world's largest market.

In addition to Hungary, about 11 countries and regions have also obtained quarantines access qualification for cherry exports to China to date, including Chile, the US, Canada, Australia, New Zealand and Argentina.... See more from ECNS 

All stricter regulations and standards for imported fruits in China fruits sector, to ensure the quality of imported fresh produces products, that’s the key point.

As a result, exporters must stay up to date with the latest regulations and comply with the necessary standards to access the Chinese market.