Germany electrical industry target China market – Chinese importers

Chinese importers for consumer electronicsFeb. 21 – The statistic shows the foreign trade of the German electronics industry with China in 2013 compared with 2018. Germany exported electronics and electrical products to the value of around 13 billion euros to China in 2013, according to statista. The value of products export increased by 10.3 percent to 21 billion euros in 2018, announced by the ZVEI recently.

China Remains the Largest Market for German Electrical Products in 2018

China remained once again the single largest market for products of the German electrical industry in 2018, the German Electrical and Electronic Manufacturers’ Association (ZVEI) announced on Wednesday. The value of products export increased by 10.3 percent to 21 billion euros. The second largest market was the United States, which imported German electrical exports worth 17.8 billion euros in 2018, according to the announcement. “The already successful cooperation” between Germany and China on many future subjects such as artificial intelligence could be further strengthened, according to Chairman of the management board of ZVEI Klaus Mittelbach. European countries such as France, the Netherlands and Britain are also among the most important markets of the German electrical industry.

China Consumer Electronics Market

Consumer electronics market by product mainly include (audio & video equipment [personal, professional], major household appliance, small household appliance, digital photo equipment [personal, professional]). Specifically, consumer electronics include all electronic devices that are intended for daily use and includes devices like smartphones, tablets, PCs, gaming consoles, TVs and cameras, etc. Today, most consumer electronics have become based on digital technologies, and have largely merged with the computer industry in what is increasingly referred to as the consumerization of information technology. For example, gaming consoles to bolster market growth in China, resulting in its healthy CAGR of around 10% by 2019. Since China has the world’s third largest video games market, companies like Sony and Microsoft are adopting aggressive marketing strategies to capture this market during the next few years. The growth of the media and entertainment industry in China is also contributing in the growth of the consumer electronics market as there is a higher demand for professional audio and visual equipment from consumers and media and entertainment players.

With increasing purchasing power of nearly 1.4 billion Chinese consumers across mainland China in addition to the growing penetration of energy-efficient appliances. Technological innovations in wireless technologies devices including Wi-Fi, smartphones, earphones & headphones, speakers and household appliance are expected to energize the China consumer electronics market expansion. China environmental challenges are not immediate solvable, Chinese consumer demand for more clean air turn to technology. The demand for air fitter, air conditioners in the major household appliances segment is anticipated to rise. Increasing income levels and rising demand for clean air of the middle-class in China further contribute to the segment growth. In addition, the family kitchen appliances, such as household ovens, and cookers, are expected to see a great demand due to the expanding of technologically-advanced products, plus shifting healthy lifestyles in Chinese urban regions backing to the overall consumer electronics market size.

Connect with Chinese Importers for Consumer Electronics

With increasing purchasing power of nearly 1.4 billion Chinese consumers across mainland China, there has a huge number of household appliances and smartphone users, China provides plenty growth opportunities to the consumer electronics market. To revolve around customer convenience and the improvement of the user experience are inspiring the vendors to bring together latest features and technologies in the devices. The growth is mainly driven by the presence of high population and growing disposable income in economies in China. For international consumer electronics producers, major consumer electronics market players, imports/exports companies attempt to seek the market opportunities in China, the List of Chinese Importers for Consumer Electronics is available, for further information, please contact DCCC– the organization assists foreign companies to connect with reliable Chinese importers, distributors for Consumers Goods, Email info@dccchina.org .

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