Aug. 9 – China’s packaged food market constantly growing, sales are however also benefiting from healthy diet and increasingly busy consumer lifestyles. According to Euromonitor, sales volume of packaged food in China reached some RMB1, 577 billion in 2017, representing an average annual growth rate of 6.6% since 2012. China’s economy keeps bringing GDP growth to 6.5% in 2018 and 6.3% in 2019.
Packaged Food Value Sales Growth Intensified in China
The trend towards packaged food that priorities health and wellness has been seen globally, according to food and drink insiders, there will be more healthy packaged products in the coming years, particularly with plant-focused formulations. As China’s packaged food market experiencing exponential growth year by year. Sales are however also benefiting from the concept of healthy diet and increasingly busy consumer lifestyles, with various becoming more willing to pay for convenience. This tendency was also due to rising income, with increase affordability, consumer changes in shopping channels are impacting the development of the packaged food market in China, there are opportunities abound for companies around the world to capitalize on these trends.
Why Chinese Consumers Choose Imported Packaged Food?
Chinese consumers purchase imported packaged food is a trend. It is not a typically tradition of Chinese consumers’ behavior, but it is relatively new phenomenon which linked to the new concept of healthy diet and ever more busy consumer lifestyles. Generally speaking, Chinese consumers are positive toward imported packaged food, which has something to do with the mind of Chinese consumers, and the reality of food demand and supply in China. On the whole, better quality, good taste, higher nutrition value are the main reasons for Chinese affordable consumers to purchase imported food.
How to Connect with Chinese Importers of Packaged Food?
Imported packaged food products in China, and Chinese consumer’s perceptions of imported food products are interesting topics to have impact on packaged food producers, packaged food imports, exports. Imported packaged food in China mainly are chocolate, coffee, beef, pork, poultry, biscuits & snack food, high protein bar, bottled mineral drinking water, honey, breakfast cereal, seafood, dairy, fruit & vegetables, tree nuts, wine & beer, infant formula and pet food, etc. The quality, price, and packaging play an important role with imported packaged food in China, generally, Chinese consumers’ view on imported foods: better quality, flavorsome, nutritional, attractive packaging, but high in prices. A related survey indicated that more than one-third Chinese consumers purchased more imported food than domestics ones in the past, contribute to more than others of imported food purchase by value. Chinese market offers opportunities for achieving greater efficiency for packaged food producers and imports, exports businesses. For the List of Chinese Importers for Packaged Food available upon request, please contact with DCCC– the organization assists foreign companies to connect with reliable Chinese importers, distributors for consumers goods, or email to: firstname.lastname@example.org